Begin your writing with a surprise

Aldous Huxley began his novel Brave New World with:

A squat grey building of only thirty-four storeys. Over the main entrance the words, CENTRAL LONDON HATCHERY AND CONDITIONING CENTRE, and, in a shield, the World State's motto, COMMUNITY, IDENTITY, STABILITY.

This raises implications that contrast with the world around us. A thirty-four storey building is considered small. There is a World State. Readers find out a little later that the centre is for hatching and conditioning humans.

Write a surprising opening that provides fuel for elaborating on, and build it into a story as you elaborate on the implications you raise.

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